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This site had the following on the homepage, "For Ordering Service and Rush Delivery." Our analyzers noticed that the web page said " Trusted Name in Pool Heating Solutions." The Website also stated " Available from Stock for Immediate Delivery. 25 Years Experience in Heat Transfer Technologies. Enter the Code in the Box. CN-P Series Cupro Nickel Heat Exchangers. The CN Series is available in capacities ranging from 200,000 Btuhr to 400,000 Btuhr at 180 F. CN-XL Series Cupro Nickel Heat Exchangers. The CN-XL Series is available in capacities ranging to 3,000,000 Btuhr at 180 F." The website's header had heat exchangers bowman spas pool water swimming heating heaters as the most important keyword.